Therefore, the hunt for the right font can be a long journey with hard decisions. Today, anyone with practice can create a font and sell it online ( at Creative Market, MyFonts and other design marketplaces). Like the ever-classic Helvetica, created in 1957 by Swiss designer Max Miedinger or the even more ancient Didot and Bodoni first designed in 1780. Back in the early days of branding, only a select number of fonts were available. The problem is, we have a n insanely huge selection of fonts to choose from. Font s are as important for me as a paint brush for a watercolor artist or needles for a seamstress. W ithout these trusty little companions, I wouldn’t be able to create good logos. The right font can evoke emotions in my client’s audience. Why?īecause the right font can easily express the personality and mindset of a brand. I think I mentioned this before, but currently I have more than 500 font families on my iMac and even more that I purchased and not yet installed.Īs a logo and brand designer, I know that my work depends on high-quality fonts.
So that means choose a font related to your presentation, if it’s informal then any nice looking font will do but if the tone is formal then you need a clear font which won’t be difficult for your audience to read also.I’m bit of a font hoarder. Don’t Choose Overused Fontsīy overused fonts it is meant that don’t go for those boring ‘Ariel’ and ‘Helvetica’ that everyone seems to be using! Try to incorporate some new fonts but without compromising on your presentation. These are simple fonts which make it easy to read the information presented. Whereas, content fonts are used where there is information to be presented which your audience has to read. And as the name suggests display fonts are meant to be catchy and showy! They are used in presentations where there is little to be read and the main motive is just to catch the attention of your audience. Now, primarily there are two types of fonts, display and content font.
The first and the most important factor for choosing a font is your presentation! Yup, that’s right! Before you start typing away furiously, take a moment and think about what your presentation is about and where are you going to present it! This is important because you don’t want to be that guy who used ‘Comic Sans MS’ for an official presentation because you sure won’t be able to shake away that name! Whether to Use Display or Content Font?
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But fret not, because pretty soon you’ll get to know how to choose the perfect font for any sort of a presentation Topic of Your Presentation There’s a huge chance that you can even ruin your presentation because of the font.
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What every respectable PowerPoint using person on the face of this planet should be doing is to pay homage to the man who invented templates! Because without him, you and me would still be sulking in the corner of the room trying desperately to figure out some tips and hacks of PowerPoint! But since that isn’t the case, we can take the easy way out and download so many different templates for free on the internet!īut downloading templates is easy, writing a presentation script isn’t! And choosing the right font for your presentation can get seriously tricky. And you thought making a presentation was tough work? Well, you are mistaken because making a presentation is easy, especially now that you can choose from and download so many different templates from the internet!
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